The goWholesale Blog

When is enough, enough?

January 24th, 2008

I’m all for instant access–to everything from entertainment news to directions from my TomTom. I mean, if I could have instant access to being showered and dressed every morning by pressing a few buttons, believe me, I WOULD. However, in this increasingly “instant” world we now live in, is there going to be a point when everything is so readily available that it just becomes too much?

Allow me to illustrate using a brand new business networking technique called “workstreaming.” You’ve heard of blogging as a means of keeping customers, clients and visitors up to date on different goings on, and perhaps you’ve also heard of micro-blogging tools such as Twitter. Workstreaming combines these tools to give people INSTANT instant access to what you are doing. Web Worker Daily describes it as:

“the publishing of work-related activities and events to your remote colleagues, usually via RSS but sometimes in other formats and ways.”

Another description from the AnyWired blog:

“A workstream is a live updated record of work you’ve completed. When doing group work with remote colleagues, it allows you to keep track of what everyone else is doing. When working solo, it helps you keep track of your own productivity.”

Now, if you’re using it in the context of keeping co-workers up to date on accomplishments on a group project, fine. But otherwise, it begs the question: Who cares?

What do you think?

When you’ve already got plenty of virtual responsibilites (email, blog, myspace and/or facebook pages, etc) do you want to tie yourself down to posting up to the minute tidbits? And do you think there are enough people out there that would read them enough to make it worth your while? What about if you did this strictly for your business website involving store promotions, job openings…..?

Talk to me. Tell me how this is productive.

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